An example engagement for real estate firms in Houston.
Example engagement01
This is an example engagement, not a client story. It shows how we would run an audit and build for a typical firm of this kind. The research figures come from the public sources cited, and nothing here reports a specific client's results.
A Houston real estate team with several agents, leads arriving from listing portals, the team website, and sign calls, and no one dedicated to inside sales.
Leads arrive at all hours, often while every agent is at a showing or a closing. The first reply goes out whenever an agent gets back to their phone, and by then the buyer has often talked to someone else.
Follow-up after the first conversation depends on each agent's memory. Booking a showing takes a string of texts. The website gets traffic but captures few contact details.
What the research says02
In an audit of 2,241 U.S. companies, firms that tried to contact a web lead within an hour were nearly seven times as likely to have a meaningful conversation with a decision maker as firms that waited even an hour longer, and more than 60 times as likely as firms that waited 24 hours or more.